
AI Personalization & The Flywheel Effect
AI Personalization & The Flywheel Effect
In the first article on our Augmented, Not Artificial series, we observed that the biggest barriers to realizing agentic AI’s potential in the enterprise are cultural, not technical. The models are ready. The infrastructure is ready. What isn’t ready is how most orgs think about software, ownership, and performance.
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Despite massive enterprise investment in AI, many initiatives fail — not because of the technology, but due to outdated organizational thinking. Peter Day, general partner at venture studio Superset, argues that companies treating AI as an IT project rather than a structural transformation are setting themselves up to fall behind.

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